Anna Johnson, Chief Marketing Officer
I know the brand, study what works, and build teams that move as one.
GTM Strategy
Demand Generation
Brand & Positioning
Marketing Operations
Team Leadership
Paid & Organic Growth
GTM Strategy Demand Generation Brand & Positioning Marketing Operations Team Leadership Paid & Organic Growth
I start with the same question every time: who exactly are we selling to, and what makes us different from everyone else chasing them. Get that right, and the rest, the GTM plan, the message, the funnel, gets a lot easier.
From there, I build the systems that hold it together: brand foundations, KPI tracking, demand gen engines, and teams that work with sales instead of around them. I've done this from zero more than once, across SaaS, consumer brands, and industries most marketers never touch.
How I Build Marketing That Works
Let’s Connect
If you’d like to discuss a role, collaboration, or opportunity, you can schedule a conversation with me below.
I've spent 15+ years building marketing functions from nothing, in SaaS, consumer brands, and industries most marketers never touch. Healthcare, tech, international markets, live events, even a national billboard campaign and a music video that aired on CMT. That range isn't a detour from marketing, it's what makes me good at it. I know how to read a brand, find its audience, and build the systems that turn that understanding into growth, no matter what's being sold.
I moved to Portugal chasing a slower pace and a clearer head, and I lead the same way I live: with honesty, direct communication, and no patience for work that doesn't move the needle.
Who I Am & Why I Lead the Way I Do
MEET ANNA JOHNSON
CASE STUDIES
“A movement for women who are ready to lead their lives with clarity, strategy, and self-trust.”
Her C-Suite
01
Identity
Who you are beneath expectations.
Rediscover your voice, your desires, and your inner truth.
This is the foundation of authentic confidence and self-leadership.
02
Strategy
Direction with intention.
Build clarity, aligned habits, and personal systems that support your next chapter
whether it’s career, business, healing, or reinvention.
03
Leadership
The woman you’re stepping into.
Lead your life, your decisions, and your evolution with emotional intelligence, courage, and grounded power.
